Presented by Bob Aldons - Northstar VW
At present, my senior managers and I are working hard on our service department. Not in it mind you - we leave that to our experienced technicians, but on it.
With the introduction of capped price servicing on the new up!, we've decided to introduce capped price servicing to all our Volkswagen model lines and also Chrysler, Jeep, Dodge, Mahindra and Isuzu. And the obvious question is why? There'll be a lot of negative comment from other dealers, however we've decided that the cost of servicing is getting a bit too high and it's high time that someone (us) did something about it.
I sat on the National Dealer Council sub-committee for Mitsubishi when MMAL started the process. Over nearly 2 years, other dealers, Mitsubishi staff and I tore the rule book apart and re-designed the Mitsubishi service price book. Our journey here at Northstar won't take that long, thanks to the experience with MMAL, so we expect to launch our program later this year.
Put a cap on: The tiny Up, priced from $13,990, will be the first Volkswagen in Australia to come with capped-price servicing, and may set a trend for other VW models to follow.
VOLKSWAGEN Australia is offering capped-price servicing on its newly launched Up micro-car as a toe-in-the-water exercise ahead of a potential roll-out across its entire range.
The scheme follows the trend set by several fellow top-ten brands including Toyota, Holden, Hyundai, Ford, Nissan and Mitsubishi, who all offer similar plans in order to alleviate a lack of transparency in the servicing process, where many dealers quote disparate service prices.
The plan will be available at all Volkswagen Australia dealerships, and VW Australia managing director Anke Koeckler told GoAuto this morning it was designed to change the perception that the German brand's cars were too expensive to service.
“It was important first for us to get our partners (dealers) behind our ideas, and everybody is convinced it is the right approach,” she said.
“We are looking into the other product as well... sometimes it is all about the perception (that we are expensive) and unfortunately perception isn't reality, so we have to convince our customers that we are not that expensive.
“These are our true costs, but we want to make sure our customers get the transparency.”
The scheme applies for the first six years or 90,000km (whichever comes first) with annual service intervals. The first service on the Up – which retails from $13,990 plus on-road costs – is due after 12 months/15,000km and 24 months/30,000km respectively, costs $280.
The 36 month/45,000km service costs $332.50, the 48 month/60,000km will set buyers back $369.50, the 75,000km/60 month service is priced at $280 and the final 90 month/72,000km service will cost $332.50.
The price of each service may be higher than many other brands, but several of these company's also have shorter, six month intervals between services.
Every two years buyers will also have to fork out extra for new brake fluid ($83.70) and a new pollen filter ($40.50)...read more.
If you want to experience Volkswagen in person, call into Northstar Volkswagen at 322 Anzac Avenue Kippa-Ring on the Redcliffe Peninsula. We're only 15 minutes or so from Brisbane Airport and a leisurely drive down the highway from Noosa, Bundaberg, Maryborough, and a short trip from Nambour, Caloundra, Mooloolaba and Bribie Island. We also get a lot of our customers as FIDO - that's not a dog by the way, that's fly in drive out. With cheap airfares, our customers come in from Cairns, Townsville, Mackay, Mt Isa and even Sydney, Melbourne and as far away as Perth.
We'll happily arrange a drive home registration and you know the best thing about this? The drive home gives you just the best running in you'll ever get. New engines love a long drive to bed everything in and you'll get the best economy you've ever experienced. Alternatively if you're time or distance poor, check us out online at www.northstarvw.com.au or read more reviews at www.mycarreview.com.au . Finally, if you can't come to us, we'll come to your home, workplace or worksite - call Northstar on 1300 NTH STAR or 1300 684 782.